Seasonal Market Opened at Vlasina Lake

Jul 9, 2014

Minister Ljajic visiting the market stand

First seasonal market at Vlasina Lake was opened by Mr. Rasim Ljajic, Deputy Prime Minister and Minister of Trade, Tourism and Telecommunications.

“Ecotourism is Serbia’s chance. The future Strategy for Tourism Development of Serbia must be more focused on natural resources and potentials that our country has. This seasonal market is excellent example of public private partnership and the private sector should be encouraged to invest more”, said Mr. Ljajic.

Tourists can buy souvenirs, hand crafts and local gastronomic products at the seasonal market. Minister Ljajic used the opportunity and bought few products for himself.

“I am proud that UNDP contributed to development of ecotourism of Vlasina. UNDP has a reach experience in working on enhancing financial sustainability of protected areas and opening of the seasonal market in Vlasina shows that some models are replicable”, said Mrs. Irena Vojackova-Sollorano, UNDP Resident Representative.

The activity is part od the “Vlasina Lake Ecotourism Promotion and Environment protection” project,  implemented by the Ministry of Agriculture and environmental protection, UNDP, Municipality of Surdulica and Coca-Cola system.